OpenerForgeAI-assisted outbound systemsStart with an Audit

Deliverability audit

Your reply rate may be low because you are in spam, not because of your copy

Rewriting an email that never reaches the inbox does nothing. Before you touch the copy again, find out whether your mail is actually being delivered.

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Usually the fastest fix available to an outbound team

The symptoms that mean this is your problem

  • Open rates fell sharply without any change to your copy
  • Replies dried up across every campaign at roughly the same time
  • Your bounce rate is climbing above five percent
  • Test sends reach Gmail but never Outlook, or the reverse
  • You recently added new sending domains or mailboxes

What we check

  • SPF, DKIM, and DMARC records — present, valid, and aligned
  • Sending domain reputation and blocklist status
  • Warmup state and volume ramp across your mailboxes
  • Sending patterns: volume per box, per day, and time spacing
  • List hygiene — bounce rate, role accounts, and unverified addresses
  • Content-level spam signals: links, images, attachments, and footers

Why this is usually the cheapest problem to fix

Deliverability problems are largely mechanical. A missing DMARC record, a domain ramped too fast, or a list that was never verified will each suppress an entire campaign regardless of how good the writing is — and each has a specific, known fix. That makes this the highest-leverage thing to check first when performance drops suddenly, because you can often restore placement in days rather than rebuilding messaging over weeks.

Questions

Frequently asked questions

How do I know if my cold emails are going to spam?

The clearest signals are a sudden drop in open rate with no copy change, replies stopping across all campaigns simultaneously, or bounce rates above five percent. A seed-list placement test confirms it directly, which is part of this audit.

Do I need SPF, DKIM, and DMARC on every sending domain?

Yes. Every domain you send from needs all three, correctly configured and aligned. Major providers increasingly treat missing authentication as a strong negative signal, and a single misconfigured domain can affect the whole program.

How long does it take to recover from a deliverability problem?

It depends on the cause. Authentication records can be fixed in hours. Domain reputation damage from sending too fast typically takes two to four weeks of disciplined ramping to recover, which is why catching it early matters.

Can you fix it for me, or do you just tell me what is wrong?

Either. The audit tells you what is wrong and what to do. If you would rather hand off the implementation, that is part of the outbound system setup and retainer tiers.

Next step

Start small and judge the work before you commit

Send one cold email for a free micro-teardown, or go straight to the $150 teardown. Both come back within 24 hours.

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